The UK has started to increase its efforts at attracting tourists, hoping that Chinese tourists in particular will be drawn to spend money and, hopefully, provide a boost to the economy. Whether the incentive is real estate or simply an easier visa application process, it is becoming more appealing and simpler for the Chinese traveler to get to the UK than before.Read More »
China Outbound Tourism. Is the West Ready?
As China’s outbound tourism trend continues, destination in the West are actively trying to put strategies in place to attract these Chinese travelers. While many brands and destinations have made efforts to market to the Chinese tourist, others are still at the start of the learning curve.Read More »
In recent years, countries who have eased restrictions for Chinese tourists have seen an increase in visitors and the tourism dollars they bring with them. Below is a summary of articles that highlight the importance of relaxing visa restrictions in order to attract more tourism dollars from China.Read More »
With 39 million mainland Chinese traveling overseas in the first half of this year and outbound Chinese travel continuing to increase, many brands, hotels, and tourism boards are putting out their best efforts to attract the Chinese consumer in order to stimulate local economies and increase sales of luxury goods and services.Read More »