There has been buzz that although the world economy is experiencing a slowdown, Chinese shoppers will continue to be a growing source of revenue for luxury brands. Even as the numbers fluctuate, new reports suggest that the Chinese luxury consumer will continue to be a dominant force in global sales. The following articles discuss these predictions and the logic behind them.Read More »
We are getting very excited for the upcoming Dragon Week we will be hosting with Affinity China on January 23 - 27, 2012 in New York. We will be bringing together 100 High Net Worth Chinese guests for a week of exclusive branded events with luxury brands such as Bergdorf Goodman, Monblanc, Piaget, J. Mendel, Ralph Lauren, Estee Lauder, Tribeca Wine Merchants, Coach and others. We will be releasing key findings from a week of travel and shopping with high net worth Chinese consumers, but in the meantime, please refer to our press release (below), see the Dragon Week Website at http://dragonweek.affinitychina.com/ or contact us (email@example.com) if you would like to discuss in more depth.Read More »
Coach is the first luxury brand to open an e-commerce site on Taobao’s online mall, except for Lambourghini, which has notably sold 0 cars on Taobao!
With more than 140 million e-commerce users in China, China’s e-commerce market is predicted to be the world’s largest in four years.Read More »