The China Luxury Network provides its members with access to an extensive network of strategic China advisors. Member access to advisors include confidential phone consultations, in-person meetings, and China focused presentation and strategy support in the following areas:
China Market Overview, Entry and Expansion: Access to a network of advisors who can provide a starting point for many luxury brand executives interested in targeting the Chinese luxury consumer.
Government Relations: Exclusive partnership with a leading consultancy in China who can provide strategy and insight specific to Chinese government relations.
Marketing, Branding and PR: Access to China expertise on marketing, brand positioning and public relations as it relates to the luxury demographic in China. Consumer insights and sharing of case studies.
Legal: Keep members informed on current regulatory issues and new regulatory developments in China as it pertains to the luxury sector.
Retail: Access to China focused executives, manufacturers, buyers, store managers, merchandisers, planners, supply chain managers, sales and marketing professionals, and consultants in China’s retail industry. Includes bricks and mortar retail, e-commerce, direct marketing.
Social Media: Overview of China’s social media landscape as it relates to your brand. Insight on word of mouth monitoring, social media monitoring and online campaigns.
Human Resources: Advice on managing human resource issues in China. From executive search and employee training to employee retention issues specific to China.
Sustainability and Social Good: Insight on best practices for companies in China as it relates to sustainability and social good initiatives.